Welcome to Pure Capital
Lending 

President & Founder

Christian Lyons

With a decade of expertise in the mortgage industry, Christian Lyons has become a cornerstone of reliability and integrity at Pure Capital Lending. Christian's journey began ten years ago with a vision to make homeownership a reality for thousands of clients. His extensive knowledge and dedication to service have helped clients navigate the complexities of mortgage lending with ease and confidence.

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Christian has worked tirelessly to ensure that every client feels informed, valued, and understood. His approach to mortgages is built on the foundation of Pure Capital Lending's ethos - mortgages with a pure perspective. This means transparent processes, ethical advice, and a commitment to providing the best possible outcomes for his clients.

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Choosing Christian Lyons for your mortgage needs means partnering with a seasoned professional who has facilitated thousands of successful property purchases and refinancing deals. Christian's reputation as a trustworthy and reliable mortgage broker is well-earned; he believes in creating a personal connection with each client, ensuring that they are not just another number.

At Pure Capital Lending, we understand that a mortgage is more than just a loan; it's a step towards your future. Christian embodies this philosophy by offering personalized advice that aligns with your long-term financial goals. With Christian's guidance, clients gain not only a mortgage but a pathway to their dreams of homeownership, all delivered with the purest intention and utmost sincerity.

EVP & Co-Founder

Izavier Mitchell

Say hello to Izavier Mitchell, with a vibrant blend of seasoned sales expertise and fresh perspectives in the mortgage industry, Izavier Mitchell stands as a dynamic force at Pure Capital Lending. Since 2020, Izavier has been revolutionizing the mortgage landscape, bringing over a decade of sales experience and an unwavering commitment to client success.

Izavier’s entry into mortgage lending was driven by a clear goal: to demystify the home buying process and empower clients, regardless of their circumstances. His journey is marked by a relentless determination to offer custom solutions that resonate with the unique needs of each client. Known for his articulate demeanor, Izavier has a knack for simplifying complex financial concepts, making them accessible and understandable.

What truly sets Izavier apart is his candidness and genuine care for his clients. His upbeat and positive personality creates an atmosphere of trust and optimism. He believes that every client deserves personalized attention.

At Pure Capital Lending, Izavier embodies the essence of our mission – to provide mortgages with a pure perspective. His approach is characterized by transparent processes, honest advice, and a steadfast dedication to securing the best outcomes for his clients. Partnering with Izavier means gaining an ally who not only understands your immediate mortgage needs but also cares deeply about your long-term financial well-being.

Senior Loan Officer

Rashon Johnson

Meet Rashon Johnson, a dynamic and valued member of the Pure Capital Lending team. With over three years of experience in the industry, Rashon has consistently demonstrated her passion for helping people achieve their goals, excelling in various key roles throughout her career.

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Before joining Pure Capital Lending, Rashon thrived as an enrollment advisor for a prominent university, where she honed her ability to guide individuals toward their future success. Her expertise then extended to the fintech space, where she played a pivotal role in real estate sector start-ups.

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Rashon is excited to continue growing and expanding her impact in the mortgage industry. She is known for her exceptional problem-solving skills, her commitment to client success, and her genuine desire to help people navigate their financial journeys. Her ability to simplify complex processes and provide clear guidance makes her an invaluable partner to anyone looking to achieve their homeownership dreams.

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At Pure Capital Lending, Rashon stands out for her enthusiasm, dedication, and eagerness to learn and evolve. Her clients benefit not only from her expertise but from her approachable and caring nature. Choosing Rashon means working with someone who truly understands the value of personalized service and is driven to see her clients succeed.

Senior Loan Officer

Greg Lavoie

Meet Greg Lavoie, a standout professional at Pure Capital Lending, known for his unique blend of academic excellence and real-world experience. Greg graduated at the top of his class from the University of Massachusetts Amherst, where he earned a Master’s degree, underscoring his commitment to knowledge and excellence. His career spans various industries, where he has held numerous leadership positions, developing a strong foundation in understanding complex client needs and building effective solutions.

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Greg's true strength lies in his client-centered approach. With a keen eye for detail and a genuine passion for helping others, he brings a meticulous and thoughtful process to every client interaction. Greg believes in guiding clients through each step of the mortgage process, ensuring they feel informed, confident, and supported. Whether he’s assisting first-time homebuyers or working with experienced investors, Greg takes the time to understand each client's unique financial goals, delivering customized strategies that are as effective as they are transparent.

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At Pure Capital Lending, Greg exemplifies the values of integrity, clarity, and service. His approach aligns perfectly with our mission to provide mortgages with a pure perspective—one rooted in honesty, transparency, and ethical practices. Greg is dedicated to making the journey to homeownership a smooth and positive experience, helping clients build a secure financial future one step at a time.

Vice President

Allan Inocencio

Meet Allan Inocencio, Vice President at Pure Capital Lending and a true cornerstone of the mortgage industry.

With decades of experience under his belt, Allan is a seasoned mortgage professional. His depth of knowledge and unwavering dedication have made him a trusted advisor for countless clients over the years.

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Allan’s strength lies in his ability to combine his wealth of industry experience with a personal, client-focused approach. Known for his ability to navigate even the most complex financial scenarios, Allan has a talent for delivering practical, customized solutions that align with each client's unique goals. Whether working with first-time buyers or seasoned investors, Allan takes pride in guiding clients through every step of the process, ensuring they feel confident, informed, and supported.

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Beyond his professional achievements, Allan is a devoted family man who calls Orange County home. He draws inspiration from his happy family life, channeling his values of trust, honesty, and integrity into every client interaction. At Pure Capital Lending, Allan embodies the essence of our mission: delivering transparent, ethical, and client-first mortgage solutions.

Allan’s leadership and extensive experience make him an invaluable part of our team, and his dedication to making the dream of homeownership a reality for clients is unmatched. With Allan by your side, you can trust you’re in the hands of a true mortgage veteran committed to helping you build a secure financial future.

Loan Officer Assistant

Ethan Lee

Meet Ethan Lee, a driven and passionate loan officer at Pure Capital Lending. Ethan graduated from the University of Central Arkansas, where he excelled both academically and athletically as a standout member of the men’s basketball team.

After graduating, he built a strong foundation in sales, where he demonstrated his ability to understand clients' needs and deliver solutions that make a real impact.

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Ethan’s passion for finance and market trends led him to transition into the mortgage industry, where he combines his sales expertise with a deep interest in helping people navigate their financial journeys. His client-first approach, combined with his enthusiasm for simplifying complex processes, has quickly made him a trusted advisor in the industry.

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At Pure Capital Lending, Ethan stands out for his dedication to helping everyday Americans achieve their homeownership goals. Whether you're purchasing your first home or refinancing, Ethan’s commitment to personalized service ensures that each client receives tailored solutions and expert guidance throughout their mortgage experience.